Natural Products Expo West is part of the Informa Markets Division of Informa PLC

Informa
Informa

Registration is OPEN! Early bird rates are in effect, and we don't want you to miss out!

Natural Products Expo West is...

where the natural and organic industry's most pivotal moments unfold and where you can truly Empower Your Future. For 45 years, this is where visionaries, innovators, and changemakers have gathered to shape the future of an industry built on purpose and possibility—creating the connections and discoveries that transform what comes next.

Please Note: Natural Product Expo West is a private trade show open to trade only, and not open to the public. Click here to view our approved business categories.

Registration is OPEN! Join us for the 45th annual Expo West.


Why Expo West? 

Whether you're seeking health and beauty, organic, or specialty products, this is your hub for discovering new innovations, industry trends, and valuable connections. Expo West brings you face-to-face with the visionaries behind the products, offers insights from industry experts in engaging classrooms, and fosters a vibrant community of like-minded professionals eager to share and explore together.

 


Who is Expo West For? 

Buyers
Expo West is the premier destination for buyers to uncover their next best-selling conscious products. Our event fosters meaningful connections, strengthens relationships, and offers actionable, inspiring content that empowers you to make informed purchasing decisions.

Service Providers
Expo West empowers brands to establish strong relationships with service providers through impactful engagement and actionable insights. By collaborating at Expo West, they can collectively scale their success.

Investors
Expo West offers investors a unique opportunity to connect with and discover emerging and pioneering natural product brands making waves in the industry.


What will I experience at Expo West?

Natural Products Expo West is built as a pivotal experience that's reshaping the CPG and retail ecosystems. Being a part of Expo West means that you will immerse yourself in the heart of innovation through:

Groundbreaking education sessions that highlight the latest industry trends and innovations.

Connections that will help you build lasting relationships. Build your network and discover new products through our robust exhibit halls and pavillions

Unforgettable experiences to ignite connections with your peers. Think concerts, happy hours, morning workouts and more!


Plus experience the NEW CPG Innovation Summit

Tuesday, March 3, 2026
Content, connections and inspiration for the conscious products community.

Innovation is accelerating at an unprecedented pace, and the CPG industry is at the center of it all—from AI-driven operations and next-gen marketing strategies to evolving retail models and impact-driven business approaches.

How can you be a part of the change, rather than just observe it? Enter Natural Products Expo West’s inaugural CPG Innovation Summit, where brands, investors, service providers and other leading innovators collide to learn, collaborate and forge the future. Taking place Tuesday, March 3 at the Anaheim Marriott—before the Expo West tradeshow floor opens—this Summit will gather 750+ attendees for a one-day journey centered around transforming today’s opportunities into impact and growth. 

*Sign up when you register.

  • Innovation Frameworks: Practical ways to leverage technology, consumer insights and conscious business models for competitive advantage.
  • Capital Acceleration: Curated opportunities for brands and investors to connect directly on innovation-focused growth.
  • Retail Models of Tomorrow: Insights into the evolving landscape of retail and distribution—and what it takes to succeed in it.

An Action-Packed Agenda Featuring:

  • Inspiring and Actionable Keynotes and Panels
  • Interactive Workshops and Unique Networking Opportunities
  • Always-On Networking Lounge
  • Content Creation Studio
  • Investor and Brand Presentations

Exhibit Hall Pass Pricing

Plus applicable local tax

Badge Type Early Bird
10/1/25 - 12/31/25
Advanced
1/1/26 - 3/1/26
Onsite
3/2/26 - 3/6/26
Retailer $50.00 $125.00 $200.00
Health Practitioner $50.00 $125.00 $200.00
Distributor $50.00 $125.00 $200.00
Food Service $50.00 $125.00 $200.00
Manufacturer $3,000.00 $4,000.00 $5,000.00
Supplier/Raw Ingredient Distributor $3,000.00 $4,000.00 $5,000.00
Investor $1,350.00 $1,450.00 $1,550.00
Business Service/Other $3,250.00 $4,250.00 $5,000.00
Guest $3,500.00 $3,500.00 $4,000.00

See which Business Categories we approve for the show: 

See which brands are exhibiting:

Don't miss a moment of the action! Follow us on social!